Singapore-based Huntsman Textile Effects has restructured the organization of its global business model, replacing the former Strategic Business Units structure for Apparels and Home Textiles (AHT) and Specialty Textiles (ST) with a simplified structure that purportedly will improve flexibility and response times vis-à-vis market and customer demands.

In line with the reorganization, the company has named Rohit Aggarwal vice president, Strategic Marketing and Planning, and Kent Kvaal vice president, Sales and Technical Resources. Aggarwal, who previously served as global vice president, AHT, will head up global strategic marketing and planning activities including strategic marketing, marketing communications, product management, business development and the Formulation Distribution Center organization. Kvaal, who previously served as global vice president, ST, will have responsibility for global commercial and technical service activities related to specialized synthetics, automotive, woven functional fabrics, carpet, wool and nonwovens markets.

Aggarwal and Kvaal will be based in Huntsman Textile Effects' headquarters in Singapore.